#54 From enterprise value to life value with Kaitlyn Carlson

18 August 2025

Discover the strategies, mindset shifts, and lessons that can completely change the way you approach business and life. Kaitlyn Carlson founder of Theory Planning Partner brings a unique blend of financial expertise, entrepreneurial insight, and personal resilience to the conversation, sharing powerful perspectives on what it takes to build a life and business of lasting value.

From understanding your purpose and aligning your work with what energizes you, to redefining wealth as the freedom to choose your path, Kaitlyn offers practical guidance rooted in experience. She addresses key challenges that entrepreneurs face, overcoming burnout, managing growth without losing balance, preparing for a future exit, and creating a business model that prioritizes the client’s best interests.

Whether you’re at the start of your entrepreneurial journey, scaling toward ambitious goals, or planning your long-term exit strategy, Kaitlyn’s insights will help you navigate with clarity and purpose. Her focus on values, intentional goal-setting, and strategic decision-making will inspire you to take bold yet thoughtful action toward financial freedom and a fulfilling life.

bizval startup

Requirements

Less than 3 years old

Pre or post revenue

Business plan and forecasts available

Benefits

Bespoke valuation methodologies

Developed in conjunction with leading universities

Key valuation drivers unpacked

Scenario sensitivity analysis

Tech-and-touch approach

Personalized consideration and evaluation of results

Less than 10 day turn-around time

Access to bizval webinars and education sessions

bizval enterprise

Requirements

Business that provides services to other business owners

Benefits

3 valuation methodologies (DCF, EM and NAV)

Secure and confidential

Access to bizval webinars and education sessions

Priority support

Scenario sensitivity analysis

Personalized engagement and follow up

All the usual benefits with customized pricing for high-volume users

bizval exit

Requirements

Single or multiple business entity

Deep understanding of your business

Clear intention to sell or raise investment – now or in the future

Benefits

Proprietary bizval exit process and bizval exit scorecard

Includes a free concierge valuation

Less than 2 weeks from start to finish

Pesonalized engagement and follow up

Priority support

Customized deal readiness report

Heat map and recommendations to maximize valuation and ensure best chance of success

Secure and confidential

Access to bizval webinars and education sessions

Access to experienced professionals who know how to navigate the often scary world of deal making

Access to exclusive introductions to qualified investors

bizval concierge

Requirements

Single business entity

Basic business knowledge

2 years financial statements and/or management accounts

Benefits

Includes bizval exit scorecard

3 valuation methodologies (DCF, EM and NAV)

Secure and confidential

Access to bizval webinars and education sessions

Priority support

Scenario sensitivity analysis

Personalized evaluation of results

Less than 5 day turn-around time, once all information received

Quick and easy to use – Does not require detailed technical or accounting knowledge

bizval live

Requirements

Single business entity

Knowledge of key business and financial information

Benefits

Includes bizval exit scorecard

3 valuation methodologies (DCF, EM and NAV)

Secure and confidential

Access to bizval webinars and education sessions

Includes complimentary 15 min consultation

Unlimited access to Scenarios

Standard support

Access to valuation scenarios add-on

Instant valuation result

Unique bizval algorithm

Quick and easy to use – Does not require detailed technical or accounting knowledge